Not that Chick-Lit Thing again

This is ought to get some people riled up.

Some in the publishing industry questioned whether women -- who
are widely believed to buy a majority of books -- really needed an imprint
of their own. "Pam's a good editor, and I'm sure she'll do a good imprint,"
said David Rosenthal, publisher of Simon & Schuster. But, he added, "I'm
always wary of ghettoization."

Hyperion Starts Imprint to Help Women Whittle the Book Choices - New York Times